AT&T U-verse TV Adds Six Free 3D Films to 3D Technology Package

Dallas, Texas, September 15, 2010
newsrelease


This fall, AT&T is bringing more 3D content to U-verse® TV screens.

 AT&T* today announced the addition of six new 3D films to the AT&T U-verse TV 3D Technology Package. U-verse TV 3D subscribers can now enjoy “Dinosaurs: Giants of Patagonia,” “Dinosaurs Alive,” “Wild Ocean” and “Mummies” in stunning 3D at no extra charge. AT&T will also add the “Bugs” and “Adventures in Animation” films in early October.

For new 3D TV owners who want to see what the 3D experience is all about, AT&T has made “Dinosaurs: Giants of Patagonia” available to every U-verse TV customer at no extra charge. You can find the films in the U-verse On Demand library under 3D in the “Featured” folder.

The U-verse 3D Technology Package also includes ESPN 3D, which will telecast a featured college football game almost every week and the 2011 BCS National Championship Game in 3D this football season. The ESPN 3D channel is available on channel 1610 to U-verse TV customers (with the U100 package or above and HD service). Customers can instantly upgrade to the 3D Technology Package for $10 per month through the new Account Manager app, rolling out on a market-by-market basis on channel 9910.

3D programming is supported on all customers’ existing U-verse DVRs and receivers, without any additional set up or U-verse equipment upgrades. Customers will also need a 3D-ready TV set and 3D glasses.

AT&T offers thousands of On Demand movies and TV shows in the U-verse TV On Demand library and on U-verse Online, an entertainment web site that lets you watch streaming TV shows, movies and video clips on your PC.

 AT&T U-verse TV is the only 100 percent Internet Protocol-based television (IPTV) service offered by a national service provider, making AT&T U-verse one of the most dynamic and feature-rich services available today. For additional information on AT&T U-verse — or to find out if it’s available in your area — visit www.att.com/u-verse

*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.

About AT&T
AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates – AT&T operating companies – are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation’s fastest mobile broadband network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet and voice services. A leader in mobile broadband, AT&T also offers the best wireless coverage worldwide, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verse® and AT&T | DIRECTV brands. The company’s suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T Advertising Solutions and AT&T Interactive are known for their leadership in local search and advertising. In 2010, AT&T again ranked among the 50 Most Admired Companies by FORTUNE® magazine.

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© 2010 AT&T Intellectual Property. All rights reserved. Mobile broadband not available in all areas. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies.

Geographic and service restrictions apply to AT&T U-verse. Call or go to www.att.com/u-verse to see if you qualify. AT&T U-verse services are provided by AT&T local telephone companies. HD Service: Access to HD service requires $10/mo and HD Premium Tier available for an additional $5/mo.3D: The 3-D Technology Fee requires U100 or above and the HD Technology Fee. Members must also have a 3D-ready HDTV and associated glasses in order to view the programming in 3D.