AT&T* has received the prestigious Product Leadership of the Year Award from Frost & Sullivan for its portfolio of mobile enterprise applications. In a report1 summarizing the award criteria, Frost & Sullivan identified AT&T’s advanced features and functionality, commitment to innovation, consistently high quality offerings and customer value enhancements as key reasons for its leadership in providing mobile enterprise applications.
According to Jeanine Sterling, senior industry analyst, Frost & Sullivan, “It is imperative that the award recipient’s product portfolio directly address a range of business needs and also demonstrate a clear return on investment. We continue to be very impressed with AT&T’s strategic thinking around mobile enterprise apps. They are far and away the leader in this effort, having carefully created a collection of solution alternatives that are superior to any other industry participant in the U.S. at this time.”
The report goes on to commend AT&T’s ability to simultaneously provide application solutions to smaller businesses as well as comprehensive platforms such as the AT&T Mobile Enterprise Application Platform (MEAP) for larger enterprises with more complex requirements. “AT&T has steadily created a selection of offerings that have alternatives for all sizes and types of businesses,” Frost & Sullivan writes.
AT&T formed the Advanced Enterprise Mobility Solutions (AEMS) group in 2010 to hone its focus on delivering valuable mobility products and services to business customers. Frost & Sullivan cites the creation of AEMS as an element that has added strength to AT&T’s mobile enterprise applications portfolio during the last year. Since its inception, AEMS has launched more than a dozen new products and services to enhance AT&T’s enterprise mobility offerings.
Frost and Sullivan’s report also mentions the fact that AT&T’s mobile enterprise applications have been well-received by business customers. In 2010 surveys, Frost researchers found that 40 to 60 percent of company respondents already utilize one or more AT&T enterprise applications. Additionally, users ranked AT&T as the “best” brand for certain categories of mobile applications, ahead of both other carriers and application vendors.
AT&T’s leadership in the mobile enterprise applications space stems from its commitment to providing customers with high quality, high value products and services. For more information on AT&T’s mobility solutions for businesses, please visit http://go-att.us/mobility.
1 Frost & Sullivan: Best Practices Research. 2010 North American Mobile Enterprise Applications Product Leadership of the Year Award.
*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
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