AT&T U-verse TV to Include Scripps Networks
San Antonio, Texas, February 26, 2007
AT&T Inc. (NYSE:T) and Scripps Networks (NYSE:SSP) today announced a distribution agreement to deliver Scripps Networks' linear, High Definition and on-demand programming as part of the AT&T U-verseSM TV channel lineup.
Under the agreement, AT&T will deliver the following Scripps brands to AT&T U-verse customers: HGTV, Food Network, DIY Network, FINE LIVING TV Network and Great American Country (GAC). U-verse TV also will include HGTV HD and Food Network HD. Scripps programming will be featured in the U-verse video-on-demand (VOD) library each month, including several hours of the best programming from HGTV and Food Network.
"Our AT&T U-verse service is centered around the consumer, and AT&T is proud to offer an array of lifestyle and entertainment channels to fit each customer's personalized interests," said Rob Thun, senior vice president of Programming, AT&T Operations, Inc. "Scripps Networks provides compelling and valuable content that will connect with AT&T U-verse customers."
"As the leader in lifestyle programming, we are looking forward to delivering our content through AT&T U-verse services," said John Baird, executive vice president of Affiliate Sales and Marketing, Scripps Networks. "AT&T U-verse customers will be able to explore their culinary, design and lifestyle interests through our programming and expertise."
AT&T U-verse TV is delivered by Project Lightspeed, the company's initiative to expand the fiber-optics network deeper into neighborhoods to deliver U-verse TV, AT&T Yahoo!® High Speed Internet U-verse Enabled and, in the future, Voice over IP services. Through its subsidiaries, AT&T expects to reach nearly 19 million households by the end of 2008 as part of its initial deployment, using fiber-to-the-node (FTTN) and fiber-to-the-premises (FTTP) technologies.
Financial and other terms of the agreement were not disclosed.
|FOR MORE INFORMATION ONLINE|
|RELATED MEDIA KITS|
Delivering the Digital Lifestyle
WEB SITE LINKS
|AT&T Web Site|
Note: This AT&T release and other news announcements are available as part of an RSS feed at www.att.com/rss.
AT&T Inc. is a premier communications holding company in the United States and around the world, with operating subsidiaries providing services under the AT&T brand. AT&T is the recognized world leader in providing IP-based communications services to businesses and the U.S. leader in providing wireless, high speed Internet access, local and long distance voice, and directory publishing and advertising through its Yellow Pages and YELLOWPAGES.COM organizations. As part of its three-screen integration strategy, AT&T is expanding video entertainment offerings to include such next-generation television services as AT&T U-verseSM TV. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at www.att.com.
About Scripps Networks
Scripps Networks is the leading developer of lifestyle-oriented content for television and the Internet, where on-air programming is complemented with online content. Scripps Networks' brands collectively are available in more than 170 countries and territories on all seven continents. They also are distributed to more than 1,000 outlets on U.S. military bases and U.S. embassies around the world via the American Forces Radio and Television Service. Headquartered in Knoxville, Tenn., with offices in New York, Los Angeles, Chicago, Detroit, Atlanta, Nashville and San Francisco, Scripps Networks is owned by The E.W. Scripps Company (NYSE:SSP), a diverse media concern with interests in newspaper publishing, broadcast television, national television networks and interactive media. Scripps operates 21 daily newspapers, 10 broadcast TV stations, Scripps Howard News Service, United Media and Shopzilla.com.
©2007 AT&T Knowledge Ventures. All rights reserved. AT&T is a registered trademark of AT&T Knowledge Ventures. Subsidiaries and affiliates of AT&T Inc. provide products and services under the AT&T brand.