AT&T Extends Deadline for College Mobile Applications Developer Contest

'Big Mobile On Campus Challenge' to Award $10,000 Scholarship to Winner

Dallas, Texas, August 7, 2008

AT&T Inc. (NYSE:T) today announced an extended deadline for submissions to its Big Mobile On Campus Challenge, a unique contest for full-time college students and staff to develop innovative and creative mobile applications that enhance academic performance, build campus community and help improve campus security operations. AT&T has extended the deadline for submissions, through midnight Pacific time, Monday, Sept. 15, 2008.

Big Mobile On Campus Challenge is open to all full-time students and full- or part-time staff at a four-year public or private accredited, nonprofit college or university in the continental United States. Entrants must be 18 or older and legal residents of the continental U.S.

"We're excited about the Big Mobile On Campus Challenge and in seeing the innovative applications and ideas from the college community," said Bill Archer, chief marketing officer for AT&T Global Business Services. "We've decided to extend the submission deadline to enable more students to take advantage of this opportunity to develop the next great mobile applications to help students be more productive, as well as enhance their lifestyle."

The contest opened April 1, 2008, and will now be accepting submissions until Sept. 15, 2008. After a judging period in mid-September, the winner will be announced in October and receive a $10,000 scholarship — given to an individual or divided among the team members who developed the application — at the EduCause annual conference Oct. 28-31, 2008, in Orlando, Fla.

If a staff member wins the award as an individual or is on the winning team, she or he will receive cash compensation. The winner(s) will also receive a device of choice for each entrant and an all-expense-paid trip to EduCause.

The Big Mobile On Campus Challenge seeks applications in three categories: social networking, academics and safety and security. AT&T will choose three finalists in each category and then pick the top three overall. The two runners-up — either as an individual or team — will receive a $5,000 scholarship and device of choice for each entrant.

For more information on the Big Mobile On Campus Challenge, please visit www.att.com/higherEDcontest.

FIND MORE INFORMATION ONLINE
Related Media Kits: Related Fact Sheets:
Related News Releases: Web Sites:

About AT&T
AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates, AT&T operating companies, are the providers of AT&T services in the United States and around the world. Among their offerings are the world's most advanced IP-based business communications services and the nation's leading wireless, high speed Internet access and voice services. In domestic markets, AT&T is known for the directory publishing and advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators in such fields as communications equipment. As part of its three-screen integration strategy, AT&T is expanding its TV entertainment offerings. In 2008, AT&T again ranked No. 1 on Fortune magazine's World's Most Admired Telecommunications Company list and No. 1 on America's Most Admired Telecommunications Company list. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at www.att.com.

© 2008 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies.

Note: This AT&T news release and other announcements are available as part of an RSS feed at www.att.com/rss.