AT&T Unveils Lineup of Full Web Browsing Phones
New Quick Messaging and Touch Screen Phones from Pantech and Samsung to Arrive in Time for the Holidays
Dallas, Texas, Olathe, Kansas, October 5, 2009
AT&T* today announced four new mobile phones, two each from Pantech and Samsung that feature full Web browsers as well as physical and virtual keyboards. The Pantech Reveal™ and Impact™ will join the Samsung Mythic™ and Flight™ at the head of AT&T's quick messaging and touch-screen phone portfolio heading into the holiday season.
The new phones are the first to come preloaded with AT&T's new richer and faster HTML mobile browser and att.net service, combining the best of full HTML browsing with unique features for personalizing favorite bookmarks and local searches. The new att.net mobile platform utilizes advanced data compression from Opera Software, allowing for much faster delivery of HTML Web pages.
"Customers expect to see the hottest mobile phones at AT&T stores and we've upped the ante for consumer handsets with our quick messaging phone portfolio over the past year," said Jeff Bradley, senior vice president, Devices, AT&T Mobility and Consumer Markets. "Not only do these four new consumer phones have either a virtual or physical full keyboard, they now come with our richer and faster att.net mobile browser."
On shelves October 18 in red and blue, Reveal is a slim and snappy slider that features an open-faced numeric keypad on the front of the phone which slides up to uncover a full keyboard underneath. Uniquely, both sets of keys stay active simultaneously, giving users fast access to numbers and letters at the same time. Whether updating your status with new pictures and videos, or texting, IMing or emailing friends, Reveal keeps you connected to your digital life at every turn. Reveal utilizes AT&T Navigator and the power of 3G to make GPS, surfing the Web and listening to music fast and convenient.
Bringing a new form factor along with a more color choices to the quick messaging portfolio, Impact features an OLED touch screen that lets users send text messages, make calls, and control their music library without having to open the phone. Impact's screen features haptic controls which register each key-press with a soft, tactile buzz. A sideways flip of the phone reveals a full physical keyboard and a second display screen, allowing for a fuller experience when typing longer messages. Additionally, Impact's bright screen and tri-band 3G functionality, lets users manage social networks and explore the Internet with quickness and ease. Available in two colors, pink and blue.
A touch screen-only device, the AT&T Mobile TV-capable Mythic will be available in black in November. The large 3.3 inch touch screen scrolls left to right on the home screen for additional applications with the touch of a finger. With the swipe of a finger you are a touch away from your favorite apps including AT&T Navigator, AT&T Social Net, att.net and more. Samsung's TouchWiz™ user interface allows for quick access to your favorite features and has specially designed widgets to customize and personalize the way you use your phone.
The next generation messaging device from Samsung, the Flight has a vertical sliding form factor, with full keyboard underneath. A textured design and subtle ridge on the back make it easy to text or use the touch screen with one hand. The main display features a unique user interface which provides one-touch access to functions like shortcuts, favorites and messaging. The Flight, available in red and silver color options, will be available in November.
New AT&T Mobile Browser
"The new browser powering the att.net service brings the best of the open Web to consumer feature phones while making the mainstay of the mobile Web easy to find and also delivering local tools and bookmarking management," said Ted Woodbery, vice president of Wireless Data, Voice and Ancillary Products for AT&T Mobility and Consumer Markets. "It's a rich hybrid experience that gives you a HTML experience similar to your PC browser at home — and works really well on a feature phone. Plus, it gives you easy, one-click access to the tools and content you find most valuable."
AT&T's new att.net mobile browser gives customers three windows to the Web. From the homepage, users can easily browse the global Internet as well as assign bookmarks and shortcuts or set other preferences so they have quick access to their favorite content. A second window gives users location-aware local news and weather; one-click results for nearby restaurants, nightlife venues, ATMs and other points of interest; and access to maps, driving directions and traffic information. A third window delivers the latest headlines from popular news, sports and entertainment sites.
Additionally, customers accessing att.net from their PC can customize their mobile att.net page by sending shortcuts to popular Web sites through a "Send to Mobile" feature.
AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates – AT&T operating companies – are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation's fastest 3G network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet and voice services. AT&T offers the best wireless coverage worldwide, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verseSM and AT&T │DIRECTVSM brands. The company's suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T's Yellow Pages and YELLOWPAGES.COM organizations are known for their leadership in directory publishing and advertising sales. In 2009, AT&T again ranked No. 1 in the telecommunications industry on FORTUNE® magazine's list of the World's Most Admired Companies.
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