Media Kits

When it comes to communications and entertainment, integration is becoming increasingly important to consumers who want to enjoy the benefits of anytime, anywhere communications on virtually any device.

In an effort to give consumers what they want, when they want it, AT&T is building a strategy around "three screens" that many consumers value most — the TV, the PC and the wireless phone.

Today, communications and entertainment are, for the most part, accessed separately.

Consumers can use their high speed Internet account to access all types of information and entertainment on the Internet, while they can separately access a lot of that content using a wireless phone. The TV uses one network — typically either cable or satellite; the computer uses another; and the wireless phone relies on yet another.

But in the near future, the lines between networks and access technologies will be blurred. And communications and entertainment services will be delivered to the "three screens" in an integrated and familiar way. With its portfolio of "quadruple play" of voice, video, data and wireless services, AT&T is on the fast track to making the "three screen" strategy a reality for customers.