AT&T Sets Post-Thanksgiving Online Traffic Record, Sees More Shoppers Visit Stores and to Ring Up Holiday Savings

Start to Holiday Shopping Underscores Increased Demand for AT&T Smartphones, Tablets and More

Dallas, Texas, November 29, 2011

A record increase in year-over-year customer traffic to and double digit increase in AT&T* retail store traffic created one of the busiest post-Thanksgiving shopping weekends in AT&T history.

With compelling holiday deals, including some of the hottest smartphones for just one penny, AT&T saw strong results including:

  • Wireless shopping traffic at was up 32 percent from Black Friday through the post-Thanksgiving weekend and Cyber Monday, compared to the same time last year
  • New online wireless orders were up 15 percent compared with post-Thanksgiving weekend 2010
  • Traffic in AT&T retail stores nationwide increased by double digits year-over-year

“Consumers were on the hunt for value and the best choice of wireless devices, and AT&T delivered with incredible prices and some of the hottest wireless options on the market,” said Phil Bienert, Senior Vice President,  

Shoppers on Cyber Monday continued to take advantage of limited-time holiday savings, including a lineup of some of AT&T’s most popular smartphones—Motorola Atrix, Samsung Infuse, BlackBerry 9810, HTC Inspire and LG Thrill—all for one cent.

Customers can visit for more information on AT&T holiday offers.

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