Pacific Northwest Businesses View Disaster Planning As A Priority

A Survey of Pacific Northwest-based IT Execs Indicates Nearly 60 Percent Consider Cyber Security a Concern

Seattle, Washington, June 2, 2008

Results of a survey of Pacific Northwest businesses announced today by AT&T (NYSE: T) indicate that more companies are incorporating best practices for disaster preparedness and are ready for potential floods and winter ice and snow storms that have hit the region in recent years. Three out of four (77 percent) Seattle and Portland executives indicate their companies have a business continuity plan.

Despite the man-made and natural disasters that are a reality today, many businesses are not fully prepared to maintain their business operations in the event of an emergency.

The survey of 100 local information technology (IT) executives found that businesses throughout the Pacific Northwest are in-step with other major metropolitan/regional areas in several critical aspects that contribute to business continuity and disaster preparedness. Combined, the Seattle and Portland markets made up one of five U.S. metropolitan/regional areas surveyed for the AT&T 2008 Business Continuity Study. Other markets surveyed included Chicago, South-Central Texas (Houston, San Antonio, Austin), New York, and North Carolina (Charlotte/Raleigh/Greensboro).

The study found that Seattle and Portland are keeping pace with the rest of the nation in the following:

  • Slightly more than three out of four (77 percent) Pacific Northwest-based executives indicate their companies have a business continuity plan, similar to 80 percent nationally.
  • Two out of five (39 percent) executives indicate their companies have tested their business continuity plans in the past year, compared to 46 percent nationally.
  • And, lastly, two out of five (39 percent) Seattle/Portland executives indicate their companies implement specific protective actions when the federal or state government issues an alert for an impending disaster, not far behind the 50 percent nationally.

For the seventh consecutive year, AT&T's Business Continuity Study surveyed IT executives from companies throughout the United States that have at least $25 million in annual revenue to obtain their views on disaster planning/business continuity trends.

"It's encouraging that a large percentage of Pacific Northwest companies have a business continuity plan in place. It's equally important to update those plans as the business changes due to new or expanded marketing efforts, changes in office space, or an acquisition or merger," said Vicky Santangelo, sales center vice president for AT&T Global Business Services in Washington. "However, the study found that just 26 percent of Pacific Northwest businesses have updated those plans to coincide with business changes in the past year."

AT&T brings its own business continuity and disaster recovery expertise in running and managing some of the world's largest and most complex networks — including its own — to businesses worldwide.

AT&T offers a wide array of business continuity services, encompassing disaster planning, risk management, recovery preparedness and communications readiness. AT&T Business Continuity Services are comprehensive, providing enterprises with business-impact analysis, risk assessments, a full continuum of storage solutions, high-availability network solutions and network and IT security solutions.

The company also conducts Network Disaster Recovery (NDR) exercises several times a year. These are designed to test, refine and strengthen AT&T's business continuity and disaster recovery services in order to minimize network downtime. By simulating large-scale disasters and network service disruptions, AT&T can apply and refine best practices for rapidly restoring communications to government and business customers.

Throughout the past 10 years, AT&T has invested more than $500 million in its NDR program, which includes specially trained managers, engineers and technicians from across the United States, as well as a fleet of more than 150 self-contained equipment trailers and support vehicles that house the same equipment and components as an AT&T data-routing or voice-switching center.

For more information on the AT&T 2008 Business Continuity Study, visit

Study Methodology
The 2008 AT&T Business Continuity Study is based on results from a telephone survey of 500 Information Technology (IT) executives in five U.S. metropolitan/regional areas, including Chicago, New York, North Carolina (Charlotte/Raleigh/Greensboro), Seattle/Portland and South-Central Texas (San Antonio, Austin, Houston). The sample of participating companies was drawn from Dun and Bradstreet's business list of companies with at least $25 million in revenue located in each of the five areas. The metropolitan areas are based on DMAs (Designated Market Areas). Interviewing was conducted between April 2 and April 17, 2008, and the interviews averaged 10 minutes in length.

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About AT&T
AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates, AT&T operating companies, are the providers of AT&T services in the United States and around the world. Among their offerings are the world's most advanced IP-based business communications services and the nation's leading wireless, high speed Internet access and voice services. In domestic markets, AT&T is known for the directory publishing and advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators in such fields as communications equipment. As part of its three-screen integration strategy, AT&T is expanding its TV entertainment offerings. In 2008, AT&T again ranked No. 1 on Fortune magazine's World's Most Admired Telecommunications Company list and No. 1 on America's Most Admired Telecommunications Company list. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at

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