AT&T Opens New Store in Naples

New Interactive Design Brings Company's Products and Services to Life

Naples, Florida, October 2, 2008

AT&T Inc. (NYSE:T) today announced the opening of its newest Naples store. Located at 9985 Business Circle in the Westport Market Center at the corner of 951/Collier Boulevard and Davis Boulevard, the store provides a new way for visitors to experience and shop for advanced communications and entertainment services.

"To meet the growing demand for wireless services, we are expanding our retail presence in Naples with a new state-of-the-art store that makes it easier than ever for customers to do business with AT&T," said Rudy Hermond, vice president and general manager for AT&T's West, Central and North Florida wireless operations. "Our new Naples store features several new retail concepts that showcase our portfolio of wireless products and services and redefine the meaning of customer experience."

The 3,559-square-foot store is larger than the typical AT&T retail store. It features a fully integrated media experience, including Experience Stations that encourage customer interaction with cutting-edge wireless devices and services, such as third-generation (3G) devices like the new Samsung Rugby with Push to Talk capability, BlackBerry® devices, smartphones, GPS and Bluetooth® accessories, and Video Share, a first-of-its-kind technology in the U.S. that allows 3G customers with Video Share capable devices to share live video during a wireless call.

Customers with 3G devices are able to take advantage of AT&T's mobile broadband network — the nation's fastest 3G network — now available in 320 U.S. major metropolitan areas, including Naples and Fort Myers. The company will deliver 3G service to nearly 350 leading U.S. metro areas by the end of 2008.

In addition, store visitors can test-drive AT&T's music offerings from Napster®, iTunes, eMusic, MusicID, Pandora and XM Satellite Radio on wireless phones, Bluetooth headphones and Bluetooth external speakers. For the gamers, AT&T experts will show customers how to download games to wireless phones and laptops.

Other unique features of the new Naples store include two screens that highlight AT&T products and services, encourage direct customer interaction and allow store personnel to "show and tell." Digital messages that inform customers about the variety of lifestyle, product and feature benefits are displayed throughout the store on four 32 inch LCD screens. A series of touch-screen Information Stations also provide valuable information to assist employees and customers during the sales process.

The new Westport Market Center store replaces the AT&T store formerly located at 7207 Radio Road in Naples. A grand opening celebration is scheduled for Saturday, Oct. 25 from 1-3 p.m.

Store hours for the new location are 9 a.m.-8 p.m. Monday through Saturday and 11 a.m.-6 p.m. on Sunday. The phone number is 239-455-5182.

Other AT&T store locations in Naples include the Coastland Mall, 2083 9th Street N. and 5048 N. Tamiami Trail. AT&T has 12 company-owned stores throughout southwest Florida and more than 900 retail locations statewide, including company-owned stores, agents and national retailers.

About AT&T
AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates, AT&T operating companies, are the providers of AT&T services in the United States and around the world. Among their offerings are the world's most advanced IP-based business communications services and the nation's leading wireless, high speed Internet access and voice services. In domestic markets, AT&T is known for the directory publishing and advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators in such fields as communications equipment. As part of its three-screen integration strategy, AT&T is expanding its TV entertainment offerings. In 2008, AT&T again ranked No. 1 on Fortune magazine's World's Most Admired Telecommunications Company list and No. 1 on America's Most Admired Telecommunications Company list. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at

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