Herff Jones Expands its Reach with AT&T Wireless Solutions

Wireless Services Give Greater Accessibility to Herff Jones Employees and Mobile Sales Force

Indianapolis, Indiana, June 30, 2009


AT&T* today announced a three-year contract for wireless devices, service and in-building solutions with Herff Jones, one of the leading manufacturers of motivational and recognition products in the United States. Herff Jones employees will experience the nation’s fastest 3G network, according to data compiled by leading independent wireless research firms, on leading devices at their desk or offsite throughout their operations in U.S. and Canada.

Herff Jones sought to simplify its wireless platform, while enhancing corporate billing, usage and in-building coverage at its Indianapolis headquarters. Under terms of the contract, AT&T will provide the company with voice and data wireless service and devices that leverage Windows Mobile applications. Employees will be able to access important information, while keeping connected from any location. Also, AT&T’s in-building solution will facilitate augmentation of the network capacity for Herff Jones’ main campus of operations, enhancing voice and data transmission experience for employees on-site.

“Mobility and efficiency are essential for business leadership in today’s competitive marketplace,” said Gary Caldwell, Chief Information Officer, Herff Jones. “AT&T is allowing us to easily conduct our business all over the country, giving us more time and flexibility to connect with customers to help them celebrate their academic and athletic moments of achievement and excellence.”

AT&T will also streamline ordering and customer care through the Premier Mobility online portion of the AT&T BusinessDirect Portfolio, which will give Herff Jones prompt access to available devices, billing usage and service specialists.

*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.

About Herff Jones
Herff Jones, Inc., an Indianapolis, Indiana based corporation in its 89th year, is a leading manufacturer and publisher of educational products, recognition awards and graduation-related items for the school market in North America. Herff Jones product lines include yearbooks, class rings, medals and awards, diplomas, graduation announcements, caps and gowns, school photography and institutional materials. Approximately 4,000 employees manufacture its products in 22 U.S. plants. Those products are sold through a network of over 800 sales representatives. Herff Jones is one of the nation’s largest 100% employee-owned corporations. For more information, visit http://www.herffjones.com.

About AT&T
AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates, AT&T operating companies, are the providers of AT&T services in the United States and around the world. Among their offerings are the world's most advanced IP-based business communications services, the nation’s fastest 3G network and the best wireless coverage worldwide, and the nation's leading high speed Internet access and voice services. In domestic markets, AT&T is known for the directory publishing and advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators in such fields as communications equipment. As part of their three-screen integration strategy, AT&T operating companies are expanding their TV entertainment offerings. In 2009, AT&T again ranked No. 1 in the telecommunications industry on FORTUNE® magazine’s list of the World’s Most Admired Companies. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com.

© 2009 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies.

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