AT&T BusinessDirect Once Again Leads the Pack in Analyst Firm's Review of Customer Web Portals

Dallas, Texas, December 16, 2009


AT&T* today announced that for the fifth consecutive year, AT&T BusinessDirect® topped the list of telecom carrier customer Web portals in an annual benchmark study conducted by the independent research firm, Yankee Group.

The recognition of AT&T BusinessDirect as the industry’s top customer Web portal in 2009 comes during the year when AT&T commemorated the 10th anniversary of becoming the telecom industry’s first truly Web-based “eMaintenance” portal.

Yankee Group based its study, called “Carrier ePortal Development in a Year of Reduced Budgets” (November 2009)** on head-to-head demonstrations and interviews with the carriers, measuring key ePortal features and functionality across a variety of areas. In addition to receiving the overall highest ranking among e-Portals, AT&T BusinessDirect was acknowledged the leader for its Ordering, Network Management, Storefront and eBonding capabilities.

“For the fifth consecutive year, AT&T BusinessDirect remains supreme. The breadth of services and depth of capabilities make it one of the most complete suite of eServicing tools available in the industry,” said Jon Paisner, Yankee Group Senior Analyst and author of the report. “Customers now enjoy a fully integrated online self-service experience, incorporating the assets of the former AT&T, Bellsouth and SBC in addition to featuring the Premier Mobility platform incorporated within AT&T BusinessDirect.”

AT&T BusinessDirect helps hundreds of thousands of users in over 90 countries manage their network services online to improve productivity, increase the speed and accuracy of their network transactions and optimize network efficiency, all while reducing costs. Each month, AT&T BusinessDirect handles almost 4 million customer transactions that include ordering services, maintenance requests and billing inquiries. What’s more, the service offers mobility features enabling remote workers and employees on the go to stay connected with customers and co-workers so they can resolve problems even when they’re not at their desk.

"AT&T BusinessDirect has been setting the pace for the industry in providing online self-service tools, and we are committed to remaining the leader for the next decade,” said John Cushman, Vice President – eSales & Service, AT&T Business Solutions. “We are once again honored to be acknowledged by Yankee Group as #1 in business to business eServicing, and we will continue to leverage technology, enhance our robust suite of tools and deliver the best online experience to our customers around the world."

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*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
** The Yankee Group report was developed using an independent, objective methodology. It compared key ePortal features and functionality for six vendors, ranking them according to a variety of metrics. Yankee Group does not endorse any vendor, product or service depicted in the report.

About AT&T
AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates – AT&T operating companies – are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation’s fastest 3G network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet and voice services. AT&T offers the best wireless coverage worldwide, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verseSM and AT&T | DIRECTVSM brands. The company’s suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T’s Yellow Pages and YELLOWPAGES.COM organizations are known for their leadership in directory publishing and advertising sales. In 2009, AT&T again ranked No. 1 in the telecommunications industry on FORTUNE® magazine’s list of the World’s Most Admired Companies.

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