privacy

Privacy

AT&T is dedicated to helping customers have a secure online experience. We are committed to safeguarding customers' personal and account information. We have established physical, electronic and management safeguards to assist in preventing unauthorized access, maintain data accuracy and to help ensure only appropriate use of information.

AT&T believes that our customers deserve a meaningful choice about whether to allow any online provider to track their online search and Web browsing activities for the purpose of delivering online behavioral advertising. We have talked with consumers and privacy groups alike about what they want and expect from any company using online information to provide behavioral advertising. As a result, we have called on all companies that track, collect and use online consumer information to join us in supporting greater transparency, consumer control and privacy protections.

We are a founding underwriter of the Future of Privacy Forum, a think tank dedicated to advancing responsible privacy practices in the industry in a way that best serves consumers. AT&T is also a licensee of the TRUSTe Privacy Program, an independent, non-profit organization whose mission is to enable individuals and organizations to establish trusting relationships based on respect for personal information and fair information practices. We have privacy practices reviewed for compliance by TRUSTe.

AT&T Statement on Electronic Communications Privacy Act Reform

March 30, 2010

WASHINGTON, DC — AT&T today announced that it has joined a broad coalition that is seeking to update the Electronic Communications Privacy Act (ECPA), which was passed in 1986, to better reflect technological changes.

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AT&T’s Unified Privacy Policy Takes Effect

August 27, 2009

Following a preview period AT&T’s revised unified privacy took effect August 27, 2009 and posted to att.com/privacy. AT&T unveiled its new Unified Privacy Policy on June 11. The new policy replaces 17 separate privacy policies for various AT&T companies, products or services, provides customers with concise, easy-to-understand language on policies and demonstrates our commitments to customers around privacy -- including security, transparency, and customer choice.

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AT&T Launches New Unified Privacy Policy

June 11, 2009

On June 11, 2009, AT&T unveiled its new Unified Privacy Policy. The policy replaces 17 separate privacy policies for various AT&T companies, products or services. It provides our customers with concise, easy-to-understand language on policies and demonstrates our commitments to customers around privacy — including security, transparency and consumer choice. The launch marks the beginning of a 45-day preview of the privacy policy — conveying to customers that we will always provide advance notice before making privacy policy changes.

Additional Information.

Statement of Dorothy Attwood Senior Vice President, Public Policy & Chief Privacy Officer AT&T Inc.
Before: Subcommittee On Communications, Technology & The Internet Committee On Energy & Commerce United States House Of Representatives Hearing On Communications Networks And Consumer Privacy

April 23, 2009

Thank you, Chairman Boucher and Ranking Member Stearns, for providing AT&T Inc. the opportunity to discuss consumer privacy in the online world. As you know, next-generation forms of targeted online advertising – commonly referred to as “behavioral advertising” – raise important privacy issues that are worthy of thoughtful consideration by policymakers and dictate a cautious, consumer-focused approach by industry.

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Statement on FTC report on online behavioral advertising

February 12, 2009

Today, the Federal Trade Commission released its report on online behavioral advertising. The report, "Self-Regulatory Principles for Online Behavioral Advertising," includes a revised set of principles for industry self-regulation that reflect the staff's analysis of the market and public comments submitted by AT&T and many others. AT&T last year called on all companies that track, collect and use online consumer information to join us in supporting greater transparency, consumer control and privacy protections.

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AT&T Services Recognizes Data Privacy Day

January 28, 2009

AT&T SERVICES RECOGNIZES DATA PRIVACY DAY WITH ANNOUNCEMENT OF PRIVACY INITIATIVES

Raising awareness and increasing educational efforts with school counselors

WASHINGTON, January 28, 2009 — AT&T Services today announced its continued commitment to protect consumer online privacy by recognizing Data Privacy Day. In an effort to increase consumer awareness of privacy issues on the Internet, AT&T Services announced the launch of The Privacy and Online Reputation Project, a new pilot program with iKeepSafe in Florida where school counselors will receive handbooks on how to educate students on privacy issues.

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AT&T KICKS OFF FOSI ONLINE SAFETY ANNUAL CONFERENCE

December 11, 2008 9:08 PM

AT&T KICKS OFF FOSI ONLINE SAFETY ANNUAL CONFERENCE

AT&T Chairs Family Online Safety Institute (FOSI), To Receive Award for Outstanding Achievement for Protecting Kids on Mobile Devices

WASHINGTON, December 11, 2008 — AT&T Inc. (NYSE:T) today announced its continued commitment to online safety, kicking off the Second Annual Family Online Safety Institute (FOSI) Conference and Exhibition. The annual event is hosted by FOSI — an international nonprofit organization committed to providing innovative solutions for family online safety.

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Internet Users Deserve Pro-Consumer Privacy Policies for Online Behavioral Advertising Services

September 25, 2008 3:23 PM

Pledges its customers will be required to give permission before information is collected and used for such services

WASHINGTON, Sept. 25, 2008 -- It's time for all companies that track and collect data about consumer online search and Web browsing activity for the purpose of delivering behavioral advertising to step out of the cloud of invisibility to give consumers more control over whether and how their online information is collected and used, AT&T's Chief Privacy Officer Dorothy Attwood said today.

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AT&T's Online Behavioral Advertising Pledge - It begins and ends with YOU

September 23, 2008 4:09 PM

We believe that our customers deserve a meaningful choice about whether to allow the tracking of their online search and web browsing activities for the purpose of delivering online behavioral advertising. We are also sensitive to the heightened privacy concerns raised by the cloud of invisibility that characterizes the current advertising-related tracking of consumer search and Web browsing activities. Over the past several months we have talked with consumers and privacy groups about what they want and expect from any company using online information to provide behavioral advertising. We are calling our approach of building a privacy policy for online behavioral advertising from the ground up "Privacy by Design." Based on the input we've received so far, we pledge to uphold a few simple principles in the design of any behavioral advertising program we may deliver in the future.

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