ONLINE ONLY
Get a $250 AT&T Visa® Reward Card
When you add your existing eligible phone on an AT&T wireless plan.
Ends Ltd time. Redemption required. Requires port-in of new line & elig. service. Other terms apply. See full offer details
Get started

When you bring your own device

  • Keep the devices you already love

  • Make sure they’re unlocked

    Need help? Contact your current provider or the device manufacturer.

  • Choose a great deal

    Pick a plan that brings together you, your family, and friends—plus, we’ll waive the $30 activation fee.

AT&T is the fastest network for iPhones
Fastest based on analysis by Ookla® of Speedtest Intelligence® data median download speeds on Apple Manufactured phones for Q1 2020. Ookla trademarks used under license and reprinted with permission.

Choose the plan that’s right for you

  • All of the freedom. None of the fuss.

    AT&T PREPAIDSM makes signing up simple with flexible, no-commitment plans, and no credit check.

    Compare prepaid plans

  • Unlimited data. Endless enjoyment.

    Experience worry-free data and get your choice of premium entertainment with our unlimited plans.

    Shop plans

BRING YOUR OWN DEVICE

Switching is simple

  • Waived $30 activation fee.
  • Keep your number.
  • Transfer without a contract.
  • Get a free SIM card.

Get started

AT&T UNLIMITED STARTERSM

Our best price ever for unlimited wireless

Introducing unlimited talk, text, and data—now just $35/mo. per line.

AT&T may slow data speeds when the network is busy. Price shown requires autopay & paperless bill and is after all discounts, which start w/in 2 bills. Taxes and fees extra. Add'l charges, usage, speed & other restr's apply. See offer details
Get Unlimited

Frequently asked questions

  • What does “Bring Your Own Device” or “BYOD” mean?
    BYOD means you bring your own unlocked, compatible device to AT&T. Even if you didn't buy your device from AT&T, you can activate your phone on a new AT&T plan.
  • What is the biggest benefit of BYOD?
    No contract! Transfer an eligible, unlocked phone you own and love to a new AT&T plan. Or, you can switch a newly-purchased phone from your current provider to AT&T.
  • What is a SIM or eSIM card?
    SIM cards are small plastic cards that are inserted into your phone. They have a unique ID number and store your personal data. An electronic SIM is called an eSIM, and it can be activated over the internet. All wireless phones have SIM cards, but only Dual SIM devices have eSIMs.

Getting a new wireless plan doesn’t mean you have to ditch your current phone. Keep the smartphone you love and change your plan with Bring Your Own Device at AT&T.

How does BYOD work? You can bring over a network compatible, unlocked smartphone to use with your new plan, and you’ll need to order a SIM kit. Bring Your Own Device isn’t just for phones. You can also bring over wearables and tablets.

BYOD comes with some amazing benefits. You don’t have a contract, and you can keep your current number if it’s eligible for transfer. Grab your favorite phone, wearable or tablet and make the switch.

Looking for more?

  1. att.com
  2. Wireless
  3. BYOD