AT&T Store Traverse City Traverse City

Day of the WeekHours
Monday9:00 AM - 7:00 PM
Tuesday9:00 AM - 7:00 PM
Wednesday9:00 AM - 7:00 PM
Thursday9:00 AM - 7:00 PM
Friday9:00 AM - 7:00 PM
Saturday9:00 AM - 7:00 PM
SundayClosed
427 S Union
Traverse City, MI 49684
US
We are located next to Blue Tractor, on the corner of 8th and Union St.
(231) 922-9273(231) 922-9273
Your device, your way, on your schedule
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3.9 out of 5.0full starfull starfull starfull starempty star
(10 Reviews)
Fall into savings at AT&T!
Come check out the latest smartphones and the best in entertainment from the leader in sports.
MILITARY AND FIRST RESPONDER FAMILIES APPRECIATION
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AT&T THANKS®
Get insider access, exclusive offers, and VIP experiences—just for being with AT&T.
Check everyone off your list
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AT&T has the fastest wireless network in Emmet
New nationwide results from Speedtest® by Ookla are confirming what our wireless customers already are enjoying.
Fast. Free. Convenient.
Order online and pick up in store the same day. Subject to availability. Order must be placed by 4pm local time. Restrictions apply.

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Shop and delivery your way

  • Shopping cart

    Buy online pick up in store

    • Place your order online and pick it up at an AT&T Retail location close to you in as little as 2 hours.
    • Provides the flexibility to shop anywhere/anytime and pick up at your convenience.
    • Allows the opportunity to touch and feel the device without waiting for shipment to arrive
    • Get product advice and support from an AT&T expert while you’re in-store.
  • Shopping bags

    Start online finish in store

    • Kickstart your store experience in advance to save time
    • Browse and add desired products and service to your shopping cart online
    • Pickup your shopping cart in store and modify as needed
    • Reduce time spent in store by continuing your shopping journey started online

About the Traverse City Store

Our Services
  • Cell Phones
  • Wireless Plans and Setup
  • Phone Activations
  • Trade-In
  • Device Upgrade
  • Device Protection
  • Tablets
  • Wearables
  • TV & Entertainment
  • Internet
  • Bill Pay and Setup
  • Small Business Solutions
Our Location
Keeping you connected & entertained is our thing! From the hottest phones to TV services that you can walk out watching, we’ve got you covered. We’re conveniently located in the heart of downtown Traverse City and love assisting you, our neighbors with all your wireless and entertainment needs. Drop by and see us today! Oh, and did I mention, we have an unbeatable selection of wireless accessories you’ll want to check out too! See you soon!
Where to Park
Parking is conveniently located behind the store in our private parking lot off of 8th Street. Metered parking is also available on Union Street behind the store off of 8th Street.
manager photo
Meet our manager
Nikki began her career in Sault Ste. Marie, Michigan as a Retail Sales Consultant in 2013. From there she was promoted to Assistant Store Manager at the Traverse City location near the airport where she relocated with her husband and two boys. Most recently she was promoted to Store Manager at the Traverse City Union Street location. Nikki has a passion for ensuring that every customer feels welcome and has a great customer experience every time. Stop by and say, Hello!
manager photo
Meet our manager
Nikki began her career in Sault Ste. Marie, Michigan as a Retail Sales Consultant in 2013. From there she was promoted to Assistant Store Manager at the Traverse City location near the airport where she relocated with her husband and two boys. Most recently she was promoted to Store Manager at the Traverse City Union Street location. Nikki has a passion for ensuring that every customer feels welcome and has a great customer experience every time. Stop by and say, Hello!

Cellphones, plans & accessories

  • AT&T PREPAID

    Experience the freedom of AT&T PREPAID with plans that allow you to pay for usage in advance without tying you up in a long-term contract. Get unlimited talk & text in the U.S. and the data you need with no annual contract, no credit check, free shipping, and no activation fee for online orders. Shop AT&T prepaid phones for the premium brands you love or bring your own (BYOD) compatible device.
  • POPULAR SMARTPHONES

    When you are ready for a new phone, AT&T makes it easy. You’ll find everything from the latest feature-rich smartphones to devices for mostly texting and calling. Choose from the most popular brands like Apple, Samsung, LG, and more. Order online and get free shipping, pick up at your nearest store, or get free same-day delivery in select ZIP codes.
  • ACCESSORIES

    AT&T has the accessories you need to style & protect your devices. Rugged phone cases & sleek phone covers, chargers & batteries to keep you powered up, and speakers, headphones & headsets to keep you connected to your favorite audio, and more. Get free shipping, free returns, and in-store pickup – just order online by 4pm and it’ll be ready within two hours.

What our customers are saying

  • 1 out of 5full starempty starempty starempty starempty star
    I'm not quite sure the manager has a solid foundation in business skills. I waited over an hour to pick up a simple online order.As owners of this store you're missing out on sales and associated cash flow in a big way. At least 3 individuals walked out in the time that I was there.
  • 5 out of 5full starfull starfull starfull starfull star
    The young man was very patient and explain everything he did to my phone. Very sociable with me. The downtown store is very friendly. I love coming into this store. They greet you with a smile,
  • 2 out of 5full starfull starempty starempty starempty star
    I have no complaints about store staff, but the lack of competent service staff/limited recourse to fix glitchy hardware or software is obnoxious. A customer whose iPhone has stopped working, not due to any apparent damage or user error, does not want to be told to file an insurance claim online and to live without a phone for a few days. I am a small business owner and provide phones for several employees. AT&T tends to rage poorly among our vendors for customer service. Minor problems typically can not be fixed in the store, and the company’s orientation does not seem solutions oriented for customers. Again, this is not a disparagement of any of the staff that I interacted with, it is a criticism of company policies that seem designed to waste time rather than resolving issues efficiently.
  • 5 out of 5full starfull starfull starfull starfull star
  • 5 out of 5full starfull starfull starfull starfull star

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