AT&T Store Waco Brazos Place Center

Day of the WeekHours
Monday9:00 AM - 8:00 PM
Tuesday9:00 AM - 8:00 PM
Wednesday9:00 AM - 8:00 PM
Thursday9:00 AM - 8:00 PM
Friday9:00 AM - 8:00 PM
Saturday9:00 AM - 8:00 PM
Sunday11:00 AM - 6:00 PM
4330 W Waco Dr
Waco, TX 76710
US
Look for us across the parking lot from On The Border.
(254) 772-3242(254) 772-3242
4.1 out of 5.0full starfull starfull starfull starempty star
(51 Reviews)
We are reserving 10 a.m. to 11 a.m. to assist first responders, senior citizens and other high-risk customers within our community.

For our store experience, we're creating an environment that is flexible and comfortable for everyone by:

✓ Increasing store cleaning and sanitization protocols

✓ Adapting to social distancing guidance for inside store and curbside service

✓ Offering curbside services at select AT&T stores

✓ Providing additional touchless options

HBO Max
Upgrade to AT&T Unlimited Elite℠ and get HBO Max™ included.
Fast. Free. Convenient with curbside delivery
Place your order online, then visit our store to pick up your order with our NEW curbside delivery! Subject to availability. Order must be placed by 4pm local time. Restrictions apply.
Graduation Gift Guide 2020
Celebrate your grad with the gift of connection. Check out the AT&T Graduation gift guide for ideas & deals on the latest phones, smartwatches, & tablets.
INTRODUCING AT&T TV
AT&T TV combines Live TV, a huge On Demand library, Cloud DVR storage, Voice Control, plus access to 5000+ TV & music apps all in one device!
AT&T PREPAID: Autopay & Save
Our lowest price ever on Unlimited Plus: $50/mo. with AutoPay.
5G Phones From AT&T
Experience the future of mobile communication now─with AT&T 5G phones like the Samsung Galaxy S20 5G, Samsung Galaxy Note10+, LG V60 ThinQ 5G & more. Limited AT&T 5G availability. May not be available in your area. See att.com/5Gforyou for 5G coverage details
YOUR DEDICATION. OUR APPRECIATION.
Learn how to get unlimited wireless for less than $27/mo. for four lines. Plus four Samsung smartphones on us!

Special offers on your favorite phones

  • iPhone SE (2020)

    Learn how to get the new iPhone SE (2020) for $5/mo. Req's new line, qualifying installment with elig. unlimited plan.
  • Samsung Galaxy S20 Ultra 5G

    Learn how to switch to AT&T & get up to $700 in bill credits when you buy the new Galaxy S20 Ultra 5G online plus trade-in of eligible smartphone, add a new line, & qualifying installment & unlimited data plans.
  • iPhone 11 Pro Max

    Learn how to switch to AT&T & get up to $700 in bill credits when you buy an iPhone 11 Pro Max online plus trade-in of eligible smartphone, add a new line, & qualifying installment & unlimited data plans.
  • Google Pixel 4

    Learn how to get an Google Pixel 4 64GB for $5/mo. When you buy on a qualifying installment plan with elig. unlimited plan (min. $75/mo. before discounts).
  • LG V60 ThinQ 5G

    Learn how to get the LG V60 ThinQ 5G for $10/mo. When you buy on a qualifying installment plan with elig. unlimited plan (min. $75/mo. before discounts). Req's new line.
  • AT&T PREPAID iPhone SE (2020)

    Get the iPhone SE 64GB for $349.99 + $50 toward account. Limited time. Online only. First mo. svc. charge & applicable sales tax due at sale. Excludes upgrades. New customers will receive a $50 account credit after purchase and account activation. Other fees, charges & restr's apply.

About the Waco Store

Our Services
  • Cell Phones
  • Wireless Plans and Setup
  • Phone Activations
  • Trade-In
  • Device Upgrade
  • Device Protection
  • Tablets
  • Wearables
  • TV & Entertainment
  • Internet
  • Bill Pay and Setup
  • Small Business Solutions
Our Location
Welcome to the Brazos Store of the Future led by Store Manager, Sal and his crew of 27 high energy and knowledgeable team members, half of which are bilingual (Spanish). The store prides itself on the relationships that has been built with local chambers of commerce and small businesses. Drop by and see us today! Oh, and did I mention, we have internet packages and an unbeatable selection of wireless accessories you’ll want to check out too!
manager photo
Meet our manager
In the Waco area, better call Sal! Sal has been with us for 4 years and strives to give our customers world class service. Sal has previous experience working at our Copperas Cove, Harker Heights and Temple locations. It is his staff’s ultimate goal to provide every customer with options and value. Come by and see this team's warm and friendly smiles today.
manager photo
Meet our manager
In the Waco area, better call Sal! Sal has been with us for 4 years and strives to give our customers world class service. Sal has previous experience working at our Copperas Cove, Harker Heights and Temple locations. It is his staff’s ultimate goal to provide every customer with options and value. Come by and see this team's warm and friendly smiles today.

Cellphones, plans & accessories

  • AT&T PREPAID

    Experience the freedom of AT&T PREPAID with plans that allow you to pay for usage in advance without tying you up in a long-term contract. Get unlimited talk & text in the U.S. and the data you need with no annual contract, no credit check, free shipping, and no activation fee for online orders. Shop AT&T prepaid phones for the premium brands you love or bring your own (BYOD) compatible device.
  • POPULAR SMARTPHONES

    When you are ready for a new phone, AT&T makes it easy. You’ll find everything from the latest feature-rich smartphones to devices for mostly texting and calling. Choose from the most popular brands like Apple, Samsung, LG, and more. Order online and get free shipping, pick up at your nearest store, or get free same-day delivery in select ZIP codes.
  • ACCESSORIES

    AT&T has the accessories you need to style & protect your devices. Rugged phone cases & sleek phone covers, chargers & batteries to keep you powered up, and speakers, headphones & headsets to keep you connected to your favorite audio, and more. Get free shipping, free returns, and in-store pickup – just order online by 4pm and it’ll be ready within two hours.

What our customers are saying

  • 5 out of 5full starfull starfull starfull starfull star
    Alberto has made my day by the prompt and intellectually way he fixed my speakers! Definitely an asset to your company!
  • 1 out of 5full starempty starempty starempty starempty star
    The employees in this store were shockingly rude to my son yesterday! 4 employees sitting around a table, not working, ignoring the phone ringing off the hook, and refusing to help my son. When asked to speak to me on the phone, they refused. When asked for the business phone number to the store, they told my son they would NOT answer if I called. I do not at all recommend attempting service or business at this location.
  • 5 out of 5full starfull starfull starfull starfull star
    Nick was extremely helpful! He was very patient with my 73 year old father’s questions.
    Response from AT&T
    Hello Samantha B, We are here to help you if you have any other questions or concerns. Thank you for your feedback.
  • 5 out of 5full starfull starfull starfull starfull star
    Karrin was absolutely amazing. She knew what was done and what was needed. She kept us calm, laughing, and comfortable while be assessed the problem. I appreciate the professionalism and support felt throughout the team while we were there. They know their products and their equipment. Met every need to a "T"
  • 1 out of 5full starempty starempty starempty starempty star
    Rudest service I have received! The worker was bothered by answering my questions & had very poor communication! All after waiting an hour to get helped! Will never go to this location again! The worker was a tall, overweighted African American wearing saggy pants. Didn’t even introduce himself so I didn’t get his name.

More locations in the Waco area

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