ADDING A NEW DEVICE

Customize your smartwatch

Shop and purchase
  • 1. Pick your device
  • 2. Customize your smartwatch
  • 3. Choose your plan
  • 4. Get add-ons
  • 5. Review your cart
Checkout

Was $8.34 per month.. Now $2.78. per month. Retail price: $299.99
Req’s new line. Price after credits over 36 mos. Other terms apply.  See offer details
All monthly pricing req's 0% APR, 36-mo. installment agmt. $0 down for well-qual. customers. Tax on full price due at sale. Restrictions apply. See price details
You have 2 offers available
See what you qualify for upfront—without hurting your credit score.See what you can get

Customize your Apple Watch

Case Material


Case Color:

Midnight
Color: Midnight
Select case color to see available band combinations

Band Type


Band Size

Band Color:

Navy Blue
Color: Navy Blue
Select band color to see available case combinations

Capacity

Free shipping: As soon as Nov 23 to
Want to pick it up in-store?

Pricing option

Trade in and save

Get monthly bill credits toward your new device. See how trade-in works

Overview

Apple Watch SE 3 is packed with essentials like sleep score, Always-On display, Activity rings, and more. All for a great value.

Key features

Feature & Specs

Manual and tutorial

What comes with the device

Magnetic charging cable
Documentation

Setup & activation

icon image
eSIM

A new way to connect your smartphone to our network. An eSIM is a digital version of a physical SIM card, with some distinct advantages:

  • Faster setup—download and activate in just minutes
  • Encrypted, secure connectivity
  • Can’t be lost or stolen
Overall rating
3.9
Design
4.1
Features
4.1
Performance
3.9
59%of 87 Apple Watch SE 3 40mm reviewers recommend this product
HIGH RATING
Rated 5 out of 5 stars with 5 reviews
None876 - recommended this product
6/2/2026
Apple Watch review
Best Apple Watch I’ve had and this is my second one
Helpful?
LOW RATING
Rated 1 out of 5 stars with 5 reviews
Bamboozled customer
12/16/2025
So disappointed
The watch never worked, sent back the next day, they received it on November 29th and I still have not received credit for not having the watch. This is absolutely ludicrous!!! AT&T service sucks!!!
Helpful?
$2.78
Monthly
Plus taxes and fees.